Which strategy exemplifies non-price competition to grow market share?

Prepare for the MoCA Business Test. Study with flashcards and multiple choice questions, each question has hints and explanations. Get ready for your exam!

The strategy of providing customers a ride to and from their jobs exemplifies non-price competition because it enhances the overall customer experience without directly altering the price of services. Non-price competition focuses on differentiating a business based on quality, service, or additional benefits rather than just lowering prices.

By offering a convenient transportation service, the auto repair shop adds value to its offerings, making it more appealing to customers who might be considering other service providers. This approach fosters customer loyalty and satisfaction, which can lead to increased market share, as satisfied customers are more likely to return and recommend the business to others.

In contrast, options that focus on lowering prices, like the hotel lowering room rates, directly engage in price competition, which is a different strategy aimed at competing primarily on cost. The other options, while beneficial, do not demonstrate as strong a commitment to improving customer service or enhancing the customer experience in the same way that providing transportation does.

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